

CREATIVE
MOTION
///
Video

With a specialized background in motion graphics and animation, I lead the production of high-impact visual stories for global brands like Dell and Alienware.
From initial concept and storyboarding to 3D animation and post-processing, I direct every stage of the creative journey to ensure a seamless, polished final product.
CREATIVE
MOTION
///
Video

With a specialized background in motion graphics and animation, I lead the production of high-impact visual stories for global brands like Dell and Alienware.
From initial concept and storyboarding to 3D animation and post-processing, I direct every stage of the creative journey to ensure a seamless, polished final product.
CREATIVE
MOTION
///
Video

With a specialized background in motion graphics and animation, I lead the production of high-impact visual stories for global brands like Dell and Alienware.
From initial concept and storyboarding to 3D animation and post-processing, I direct every stage of the creative journey to ensure a seamless, polished final product.
DELL STAGE OS
Creative Direction / Design and concepting
Directed the live launch and brand narrative for Dell Stage OS, introducing a touch-centric interface that used a fluid 'Croupier' (card dealer) metaphor to make desktop navigation feel tactile and effortless.
Positioned Dell at the forefront of user-centric software design with an early proprietary gesture shell.
LAUNCH
Global rollout pre-installed on flagship Dell consumer lines
TOUCH
Early proprietary gesture shell
Produced by SUPER!ALRIGHT!

DELL STAGE OS
Creative Direction / Design and concepting
Directed the live launch and brand narrative for Dell Stage OS, introducing a touch-centric interface that used a fluid 'Croupier' (card dealer) metaphor to make desktop navigation feel tactile and effortless.
Positioned Dell at the forefront of user-centric software design with an early proprietary gesture shell.
LAUNCH
Global rollout pre-installed on flagship Dell consumer lines
TOUCH
Early proprietary gesture shell
Produced by SUPER!ALRIGHT!

DELL STAGE OS
Creative Direction / Design and concepting
Directed the live launch and brand narrative for Dell Stage OS, introducing a touch-centric interface that used a fluid 'Croupier' (card dealer) metaphor to make desktop navigation feel tactile and effortless.
Positioned Dell at the forefront of user-centric software design with an early proprietary gesture shell.
LAUNCH
Global rollout pre-installed on flagship Dell consumer lines
TOUCH
Early proprietary gesture shell
Produced by SUPER!ALRIGHT!

DELL XPS SUITE
Creative Direction / Design and concepting / 3D lighting and animation / Post processing and edit
Product video for the Dell XPS suite of top-of-the-line laptops focused on versatility and elegance of design, and positioning XPS as the premier choice for consumers demanding craftsmanship and innovation.
FLAGSHIP
Global visual narratives for Dell's premier consumer line
FULL-CGI
High-fidelity 3D lighting, animation & precision modeling
GLOBAL
Multi-territory launch campaign across international retail
Produced by D7

DELL XPS SUITE
Creative Direction / Design and concepting / 3D lighting and animation / Post processing and edit
Product video for the Dell XPS suite of top-of-the-line laptops focused on versatility and elegance of design, and positioning XPS as the premier choice for consumers demanding craftsmanship and innovation.
FLAGSHIP
Global visual narratives for Dell's premier consumer line
FULL-CGI
High-fidelity 3D lighting, animation & precision modeling
GLOBAL
Multi-territory launch campaign across international retail
Produced by D7

DELL XPS SUITE
Creative Direction / Design and concepting / 3D lighting and animation / Post processing and edit
Product video for the Dell XPS suite of top-of-the-line laptops focused on versatility and elegance of design, and positioning XPS as the premier choice for consumers demanding craftsmanship and innovation.
FLAGSHIP
Global visual narratives for Dell's premier consumer line
FULL-CGI
High-fidelity 3D lighting, animation & precision modeling
GLOBAL
Multi-territory launch campaign across international retail
Produced by D7


Creative direction for Dellโs portfolio of premium laptops.
End-to-end visual narratives for high-stakes product launches across international markets.

DELL XPS 15

DELL INSPIRON 14R

DELL VENUE PRO

DELL XPS 14

DELL XPS 17

DELL AIO

DELL XPS 13 ULTRABOOK

DELL XPS DESKTOP

DELL XPS 14Z
ALIENWARE SUITE
Creative Direction / Design and concepting / 3D lighting and animation / Post processing and editing
Direction for this video, designing a unified brand narrative across high-end desktops and laptops.
Spearheaded the integration of high-fidelity assets from flagship titles like League of Legends and Guild Wars to create an immersive 'cross-media' campaign.
Strategic alignment between hardware and high-engagement gaming IP helped position Alienware as an essential brand for hardcore gaming.
AAA IP
Synchronized co-launches with Riot Games, Capcom & EA
4+
Concurrent global launch regions across US, EMEA & APAC
FLAGSHIP
Category-defining reveals for X51 desktop & M18x lines
Produced by D7

ALIENWARE SUITE
Creative Direction / Design and concepting / 3D lighting and animation / Post processing and editing
Direction for this video, designing a unified brand narrative across high-end desktops and laptops.
Spearheaded the integration of high-fidelity assets from flagship titles like League of Legends and Guild Wars to create an immersive 'cross-media' campaign.
Strategic alignment between hardware and high-engagement gaming IP helped position Alienware as an essential brand for hardcore gaming.
AAA IP
Synchronized co-launches with Riot Games, Capcom & EA
4+
Concurrent global launch regions across US, EMEA & APAC
FLAGSHIP
Category-defining reveals for X51 desktop & M18x lines
Produced by D7

ALIENWARE SUITE
Creative Direction / Design and concepting / 3D lighting and animation / Post processing and editing
Direction for this video, designing a unified brand narrative across high-end desktops and laptops.
Spearheaded the integration of high-fidelity assets from flagship titles like League of Legends and Guild Wars to create an immersive 'cross-media' campaign.
Strategic alignment between hardware and high-engagement gaming IP helped position Alienware as an essential brand for hardcore gaming.
AAA IP
Synchronized co-launches with Riot Games, Capcom & EA
4+
Concurrent global launch regions across US, EMEA & APAC
FLAGSHIP
Category-defining reveals for X51 desktop & M18x lines
Produced by D7




Additional videos produced for Alienware's base audience of hardcore gamers.
Videos launched globally in multiple languages, including Japanese, Chinese, German, and French.โ
Partnering directly with AAA developers like Riot Games and Capcom, we coordinated synchronized unit launches with major titles such as League of Legends, Mass Effect, and Resident Evil, to craft a visual narrative between flagship hardware and high-engagement gaming IP.

ALIENWARE X51

ALIENWARE M18X

ALIENWARE M18X

ALENWARE M17x

ALIENWARE M17X
DYNAMIC ATTRACTIONS
Concepting / Design / Motion design / 3D Animation
Two of three cinematic teasers produced for Dynamic Attractions in Canada, highlighting the cutting-edge engineering features of their SFX Coaster and Flying Theatre products, designed to illustrate their unique capabilities and cutting edge features.
Final videos were featured online and at trade show events, accompanied by 12" x 12" folios and 12ft booth graphics supporting each product.
3
Proprietary ride systems commercialized
GLOBAL
Deployments across NA, Europe & Asia
AWARDS
Multiple Brass Ring & Thea honors
Produced by DIGITAL IGLOO
DYNAMIC ATTRACTIONS
Concepting / Design / Motion design / 3D Animation
Two of three cinematic teasers produced for Dynamic Attractions in Canada, highlighting the cutting-edge engineering features of their SFX Coaster and Flying Theatre products, designed to illustrate their unique capabilities and cutting edge features.
Final videos were featured online and at trade show events, accompanied by 12" x 12" folios and 12ft booth graphics supporting each product.
3
Proprietary ride systems commercialized
GLOBAL
Deployments across NA, Europe & Asia
AWARDS
Multiple Brass Ring & Thea honors
Produced by DIGITAL IGLOO
DYNAMIC ATTRACTIONS
Concepting / Design / Motion design / 3D Animation
Two of three cinematic teasers produced for Dynamic Attractions in Canada, highlighting the cutting-edge engineering features of their SFX Coaster and Flying Theatre products, designed to illustrate their unique capabilities and cutting edge features.
Final videos were featured online and at trade show events, accompanied by 12" x 12" folios and 12ft booth graphics supporting each product.
3
Proprietary ride systems commercialized
GLOBAL
Deployments across NA, Europe & Asia
AWARDS
Multiple Brass Ring & Thea honors
Produced by DIGITAL IGLOO
PROCESS BREAKDOWN
Production
Demonstrating the process of 3D animation, design and assembly of the multiple-pass renders that go into crafting a believable 3D scene.
Produced by D7 / Digital Igloo
PROCESS BREAKDOWN
Production
Demonstrating the process of 3D animation, design and assembly of the multiple-pass renders that go into crafting a believable 3D scene.
Produced by D7 / Digital Igloo
PROCESS BREAKDOWN
Production
Demonstrating the process of 3D animation, design and assembly of the multiple-pass renders that go into crafting a believable 3D scene.