DELL XPS 15
 

Produced by Digital Igloo

• Creative Direction

• Design and concepting

 

• 3D motion and animation

• motion

 

• motion design

• design

• motion design

• motion design

• interaction design and

   development

• motion design

• interaction design and

   development

• concepting

• design

• motion design

• interaction design and

   development

Continuous scroll HTML5 web site for the Dell Ultrabook. Visitors were able to scroll through the entire process of assembling the laptop and learn about its unique design and features including a carbon fiber body

 

We also completed a product video for the device launch and were able to leverage the 3D assets from that project here in this interactive campaign

Video banners for Youtube which opened into a microsite takeover

 

Produced by RAZORFISH

Microsite animations for launch of Dell Mini Mobile laptop and desktop computers

 

Produced by SCHEMATIC

Online game for Miller Lite VRL (Virtual Racing League), a fantasy NASCAR game which allowed players to manage racing teams and compete for prizes

 

This was an extremely ambitious project and which ran for about a year and mirrored the NASCAR season and won the International Food and Beverage Award for interactive projects way back in 2001

 

The animation is primitive by todays standards but I still think it's a fun design

 

Produced by RED SKY INTERACTIVE 

Flash micro site for Dell smartphone

 

This was a bit of a tricky execution as we wanted a seamless experience, executed in 3D from every section of the site without needing to break the flow during transitions

 

I settled on a common position which was used as an end and beginning to each animation as the phone moved in an out and out of each area of the site

 

Produced by SCHEMATIC

Online game concept for Alienware

 

I executed a visual demo in Flash of a game concept created by our team where players would work together to create the Glyphs associated with the Alienware brand on a global map and are often used throughout their marketing imagery

 

Using social networking contacts to create teams, the first to complete their regional glyphs would win physical prizes such as Alienware computers

 

The idea was to collect, activate and, illuminate the globe with these glyphs, signaling that it was time for the Alien invasion to land on Earth

 

Produced by SCHEMATIC

Flash microsite for NIKE. Site integrated with Instant Messenger interactivity and shared content and input

 

Produced by ODOPOD

 
 
 
 
 

Being able to maximize the 3D asset across platforms allowed Dell to easily create multiple campaigns without the need for a physical unit 

 

Produced by HUGE and DIGITAL IGLOO