Client: Dell
Date: November 2009
Tasks: AE motion, Flash motion
Software: After Effects, Flash, Photoshop

This homage to the noire genre utilizes elusive and mysterious shots of the Dell Adamo which claims to be the worlds thinnest.

Playing off the aspects of it's slim profile and elegant design, this animation tells the story from the perspective of a love obsession and the pursuit of passion.

The main elements I went for here was the look of headlights passing through venetian blinds as that really captured the noire look the designer was looking for..

The tag line "It started with a touch" references the unique touch sensitive latch system which activates and opens the screen and keyboard with the stroke of a finger.

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